How Automation + Human Follow-Up Wins More Car Sales
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The dealerships closing more deals aren’t choosing between technology and people; they’re letting each do what it does best. There’s a story told at nearly every automotive sales conference, and it goes something like this: a couple walks onto a lot on a Tuesday afternoon. They’ve already done six hours of research online. They…
TOYOTA GAZOO Racing adds more proven young talent to WRC line-up for 2026
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TOYOTA GAZOO Racing World Rally Team will welcome more exciting young rally talent to its driver line-up for 2026, with Oliver Solberg stepping up to a Rally1 drive alongside Elfyn Evans, Sebastien Ogier, Takamoto Katsuta and Sami Pajari.
World Premiere of the New Hilux in Asia
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Toyota Motor Corporation (Toyota) announced that it will globally deploy diverse powertrains, including battery electric vehicles (BEVs) and fuel cell electric vehicles (FCEVs), based on its multi-pathway approach to achieve a carbon-neutral society. On November 10, Toyota held the world premiere of the new Hilux, which includes a new BEV model, at a new…
7 AI Chatbot Strategies I Used to Increase Test Drives by 40%
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The automotive industry has undergone a dramatic transformation in recent years, with digital engagement becoming the cornerstone of successful car sales strategies. As a dealership owner who has implemented AI chatbots across multiple touchpoints, I’ve discovered that the right combination of automation, personalization, and strategic deployment can dramatically increase test drive conversions. Through extensive…
The 5-Minute Rule That’s Costing Your Dealership 80% of Your Sales
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After 5 minutes, you lose 80% of potential sales. This isn’t marketing hyperbole or an exaggeration designed to grab your attention, it’s a hard statistical reality that’s bleeding millions of dollars from automotive dealerships across the country every single day. While dealership owners obsess over inventory management, marketing spend, and competitive pricing strategies, they’re…
