The ‘Starving Crowd’ Strategy: Why Your Dealership’s Local Market Research is Everything
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In the hyper-competitive automotive industry, where global market size was valued at approximately $2.2 trillion in 2024 and is expected to reach $2.8 trillion by 2033, success isn’t about having the flashiest showroom or the biggest advertising budget. It’s about finding your “starving crowd” – the underserved customers in your local market who are…
How I Helped My Dealership Clients Transform Their Business Through Strategic Customer Reviews
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What started as a simple request from one of my first dealership clients – “Can you help us get more online reviews?” – evolved into a comprehensive system that’s now generated millions in additional revenue across my client base. I’ve witnessed firsthand how the right review strategy can completely transform a dealership’s reputation, sales,…
How to Use Automation to Personalize the Car Buying Experience
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I’ve been watching the automotive industry transform over the past decade, and honestly, it’s been fascinating to see how automation has completely changed the way we buy cars. Gone are the days when you’d spend your entire Saturday at a dealership, haggling with salespeople and drowning in paperwork. Today, I want to share with…
Mobile-First Facebook Lead Generation: Why 80% of Car Buyers Research on Mobile
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Gone are the days when buyers would simply walk into a dealership and make decisions on the spot. Today’s car buyers are armed with information, conducting extensive research before ever setting foot on a dealer’s lot. Most remarkably, this research is increasingly happening on mobile devices, fundamentally changing how car dealerships must approach their…
The 5-Minute Rule That’s Costing Your Dealership 80% of Your Sales
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After 5 minutes, you lose 80% of potential sales. This isn’t marketing hyperbole or an exaggeration designed to grab your attention, it’s a hard statistical reality that’s bleeding millions of dollars from automotive dealerships across the country every single day. While dealership owners obsess over inventory management, marketing spend, and competitive pricing strategies, they’re…
Google Business Profile Optimization for Automotive Retail: A Comprehensive Guide to Dominating Local Search
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The automotive retail landscape has undergone a seismic shift in recent years, with digital-first consumers conducting extensive online research before ever stepping foot on a dealership lot. In this environment, Google Business Profile (GBP) optimization has emerged as a critical differentiator for successful automotive retailers. Unlike traditional businesses that compete with a single listing,…
Top 5 Digital Marketing Strategies Every Dealership Must Steal for Success
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In today’s fast-paced digital world, dealerships need to adapt to ever-evolving marketing trends to stay ahead of the competition. Implementing effective digital marketing strategies can significantly boost your dealership’s visibility, attract more customers, and ultimately drive sales. This article dives into the top 5 digital marketing strategies every dealership must steal for success. By…
Revolutionizing Automotive Marketing: Leveraging Social Media Trends
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In today’s digital age, the automotive industry is witnessing a significant transformation in marketing strategies, with a pronounced shift towards leveraging social media trends. As consumers spend more time online, particularly on social media platforms, automotive companies are recognizing the immense potential of these platforms in reaching and engaging with their target audience. This…
10 Essential Strategies for Boosting Dealership Sales Through Digital Marketing
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In today’s digital age, having a strong online presence is crucial for businesses, including dealerships, to thrive. With the increasing competition in the automotive industry, employing effective digital marketing strategies can significantly boost sales and enhance brand visibility. In this article, we’ll delve into ten essential strategies for boosting dealership sales through digital marketing.…
How to use ClickFunnels for your Business
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If you’ve built a small or service-based business that is currently doing okay, but you’d like to boost sales and explode your business growth by increasing sales, ClickFunnels is an excellent option for you to explore. What is ClickFunnels? ClickFunnels is a company that provides you with easy to set up and use website…
